Advertising on Taxis and PHVs in Bordeaux
Advertising on Taxis and PHVs (Private Hire Vehicles) in Bordeaux is an effective communication channel for brands looking to stand out and reach a wide audience across the entire city.
Advertising on Taxis and PHVs (Private Hire Vehicles) in Bordeaux is an effective communication channel for brands looking to stand out and reach a wide audience across the entire city.
The city of Bordeaux has nearly 800,000 inhabitants. As an iconic port city in the Nouvelle-Aquitaine region, Bordeaux, with its UNESCO-listed architectural heritage, the Cité du Vin, and the Place de la Bourse, attracts many tourists each year.
Advertising on Taxis and PHVs in Bordeaux is a communication channel that reaches a city audience, including pedestrians, cyclists, and motorists, both residential and tourist, at iconic points such as the Place des Quinconces, the Water Mirror, or the Chartrons district.
Advertising on 100% electric and hybrid Taxis and PHVs of the Rainbooh network is a media that allows the emergence and sustainability of your campaigns..
90% of people notice an ad when it's on a Taxi/PHV and 86% remember the brand that is displayed.
Here is a representation of the movements of 25 vehicles in Bordeaux over 4 weeks. To give you some figures on the impact of an advertising campaign on taxis and PHV in Bordeaux with 25 vehicles over 4 weeks:
More than 122,000 km covered
Nearly 2.3 million view (OTS)
Less than 0.25 tCO2e for the Classic 3 format
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