Advertising on Taxis and PHVs in Lille
Advertising on Taxis and PHVs in Lille is an effective communication channel for brands looking to stand out and reach a wide audience across the entire city.
Advertising on Taxis and PHVs in Lille is an effective communication channel for brands looking to stand out and reach a wide audience across the entire city.
The metropolis of Lille has over 1 million inhabitants. Moreover, Lille, as a major city in the North, attracts a good number of tourists each year.
Advertising on Taxis and PHVs in Lille is a communication channel that reaches an urban audience, including pedestrians, cyclists, and motorists, both residential and tourist, across all strategic points of the metropolis.
The advertising on 100% electric and hybrid Taxis and PHVs of the Rainbooh network is a media that allows the emergence and sustainability of your campaigns.
90% of people notice an ad when it's on a Taxi/PHV and 86% remember the brand that is displayed.
Here is a representation of the movements of 30 vehicles in Lille over 4 weeks. To give you some figures on the impact of an advertising campaign on taxis and PHVs in Lille with 30 vehicles over 4 weeks:
More than 41,000 km traveled
Nearly 2.9 million of OTS
Less than 0.3 tCO2e for Classic 3 format
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