Advertising on Taxis and PHVs in Toulouse
Advertising on Taxis and PHVs in Toulouse is an effective communication channel for brands looking to stand out and reach a wide audience across the city.
Advertising on Taxis and PHVs in Toulouse is an effective communication channel for brands looking to stand out and reach a wide audience across the city.
The city of Toulouse has over 900,000 residents. Known as the "Pink City" because of the color of its bricks, Toulouse, with its rich historical heritage, the City of Space, and the Basilica of Saint-Sernin, attracts many tourists each year.
Advertising on Taxis and PHVs in Toulouse is a communication channel that reaches an urban audience, including pedestrians, cyclists, and motorists, both residential and tourist, at iconic points like the Place du Capitole, the Pont Neuf, or the Canal du Midi.
Advertising on 100% electric and hybrid Taxis and PHVs in the Rainbooh network is a medium that allows for the emergence and sustainability of your campaigns.
90% of people notice an ad when it's on a Taxi/PHV and 86% remember the brand that is displayed.
Here is a representation of the movements of 25 vehicles in Toulouse over 4 weeks. To give you some figures on the impact of an advertising campaign on taxis and PHVs in Toulouse with 25 vehicles over 4 weeks:
Over 118,000 km traveled
Nearly 3.5 millions views (OTS)
Less than 0.25 tCO2e for the Classic 3 format
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